Reading
Task 1. Read the story and decide if the sentences are TRUE or FALSE?
Food companies targeting kids online
Greedy marketing executives have found a new way of selling their products to children - Internet games,
The world's junk food makers are trying to sell their burgers, chocolate and soft drinks to children who play
games online. A new report says more than eighty percent of the world's food companies are using this sly new
method
The report was created by America's Kaiser Family Foundation. It is called "It's Child's Play Advergaming
and the Online Marketing of Food to Children. It is the first major analysis of how food companies advertise to
children on the Web. It highlights the tactics of companies such as Mars, Hersheys and McDonalds in targeting
kids. The report says online ads are more effective than TV ads at hooking children.
Sadly, the report brings a new word into the English vocabulary -the "advergame". This is a technique to get
kids hooked while they are having fun online. In addition, many other m
spend long periods of time online. The food companies fill the games with logos and advertisements. They
encourage children to e-mail their friends about products and brands. They also recommend children join special
clubs related to the games.
- Children can increase their chances of winning games by buying the products and typing in special codes
found inside the packaging. Many people are worried about the role food advertising plays in childhood obesity.
SEE
9.
1. Advertisers have found a way of protecting kids from adverts.
2. Junk food companies are targeting kids who play in playground.
3. Over 80 % of food companies use the Internet to target kids.
4. Online ads are better than TV ads at getting kids hooked on products
5. "Advergame" may become a new English word.
6. "Advergames" encourage children to e-mail their friends about products,
7. Many people believe the ads can help combat childhood obesity.
8. Kids can get extra online power if they buy specially-packaged goods.
Writing
Task 2.
Write an email describing how to make your favourite dessert (120-180 words). Follow the plan.
You should:
use present simple tense,
-- follow the plan;
Para I: greetings
Para 2 describe how to prepare your favourite food - ingredients and cooking method
Para 3: extra suggestions, closing remarks
• link sentences into paragraphs logically using appropriate connectors;
* pay attention to spelling,
write with grammar accuracy
• use appropriate topical vocabulary.
Alla Pugacheva passion for music since early childhood. In 1965, the program "Good Morning" radio sounded her song "Robot". The next two years the singer toured with propaganda team.
In 1967 Alla Pugacheva became concertmaster at the School of Circus and Variety Arts and simultaneously studied at the Music School named Ippolitov-Ivanov in Moscow on the conductor's course.
Since 1970 he has worked in Rosconcert, performed in groups "Jolly Fellows", "Muscovites", "Rhythm", a pop ensemble Oleg Lundstrem. In 1980 she graduated from the Directing Department of the Institute of Theatrical Arts Lunacharsky. In the same year, Pugacheva has received title of Honored Artist of the RSFSR in 1985 and People's Artist of the RSFSR.
Alla Pugacheva in 1991 was the last People's Artist of the Soviet Union. In 1992 she was awarded the "Order of the Eagle" of the 1st degree, and in 1994 received the State Prize of Russia for his outstanding contribution to the development of culture. Since 2005, together with Igor steep Festival Producer "Song of the Year", and is the muse of the annual song festival of young performers in Jurmala "New Wave".
Alla Pugacheva is truly epoch in the history of the national stage. Over many years of creativity, she released concert programs: "The woman who sings", "Monologues singer", "came and said," "Alla Pugacheva Singing". She sang a song that repeats the whole country, "Million scarlet roses", "Maestro", "Harlequin", "Whether more will be," "ferryman". Alla Pugacheva has participated in many competitions songs - first as a participant, and then - as a member of the jury.
In 2005, she established a prize named after himself, which is awarded to talented young singers.